AI in Gaming – The NKnock Gaming Industry Review in 2024
AI In gaming and what’s with the recent layoffs?
Lately, we’ve seen so much on AI where people create text and art contents. Also, testing of robots and replacing real jobs. And we did seen so many layoffs ever since 2024 started and more so in the gaming industry. Companies are laying off like 10-35% of their workforce. For any company that’s a lot of staffs to cut it sounds unhealthy. While I don’t have concrete knowledge on the gaming industry pie in 2024, I don’t see it will gone obsolete. So why are the layoffs happening so drastically lately?
While I was searching for the latest trend in games development, I came across this project AI & Game (free subscription). It is an education series on AI development in the gaming industry. It gave me quite a lot to think about. And I believe the recent layoffs has to do with:
- Cost cutting to survive in the post-pandemic era;
- To find the triple A development house’s identity VS indie game house (like ours in NKnocK);
- Change in company’s project directions; and
- To ensure future development catering for the upcoming AI trend.
The last point is especially important because if it was me, I never want to lose anyone. Unless of course there are no other choices. A company lives and dies with their key assets – The employees. That’s what I believe in.
So what is AI and how does it impact our industry?
Definition of AI in gaming
Artificial Intelligence (AI) already existed in games as early as the 1950s. The term “Artificial Intelligence” or “AI” was first introduced by John McCarthy of MIT. They stated that AI is computer programming that designed to perform high level tasks that only human beings can do. The tasks such as learning, critical reasoning and memory organization.
And then as we know it, AI took off to this date. Early AI in games were well documented in the game Spacewar! in the 1960s. And then it becomes more and utilized in many other areas and become so specialized.
According to the categorization from AI & Games, the use of AI in the gaming industry are as below:
- “AI that Plays” – AI engages in playing the game like NPC or the opponent. By applying logics like machine learning, AI are able to help the NPC and enemy units react smarter as if you play with real humans.
- “AI that Creates” – AI that helps to create contents for the game. Like helping to smart render the scene only when the player approaches, coding, stories & styles.
- “AI that Models” – AI that facilitates the game infrastructure and ecosystem. Like helping to learn the patterns then apply load balancing, cheat detection, and formulate smart analytics.
And how does that apply to a gaming studio?
Application of AI in gaming
Typically, in a game studio at the very top, there is the CEO/Founder and the product/ project manager. Then below that there are the functional teams game design, art, engineering, marketing & admins (like finance etc.). If you think in the AI context and what is happening lately, you see AI creeps in all operation units:
- Game Design – Assist in dialogues, balancing.
- Art – Assist in quicker ideas generation, concept rendering
- Engineering – Assist in coding, game lobby & cheat management, quality assurance (like game testing)
- Admin – Accounts, finance, HR all are getting AI helps already
I believe the impact is real and an evolution in how everyone will be repositioned to do things. That in terms of resources and project efficiency wise. However, all is not lost because I argue that most of the works (e.g. creating fun) cannot be replaced.
Final thoughts – I don’t think AI will take over the world
It was a surprised while I tried to learn about AI and it’s application, I learned instead on it’s extensive application in our gaming industry. I was initially searching for an example case and coding works. Like, the various options I can make a sample AI applet. My finding was both a reflection of how our world is becoming and gave a real perspective of current trends. Now, I still believe AI cannot take over the world but there are so many things that we can evolve to use AI better. And finally, I think AI cannot take over the gaming industry as well.
AI can for sure create better arts then me, render things & code better. However, creativity is not about the quickest, nicest and the best of all things. It is a merge and introduction of a new use case based on existing technology and knowledge. Think no further than Nintendo, they ain’t in mobile and they ain’t cutting edge in their graphics and consoles. Gaming is about fun and providing the experience to us gamers.
And let’s get that thought sink in. Until next time.
Written by NKBDL for NKnocK.com, Mar 5, 2024